Unfortunately, unlike Instagram, Facebook doesn’t have story highlights (yet), allowing you to save your stories for future viewing. Once uploaded, they only last for 24-hours. Update Customers In Real-Time with Facebook Stories You want to make sure you reach your customers where they are because you never know where they might interact with you online. Luckily, Facebook allows you to share your Instagram stories simultaneously on both Instagram and Facebook instantly.įacebook stories evolve with new features and tools to keep up with its companion and competitor Instagram. That’s three million companies worldwide, with more than 70% from outside of the US.īetween staying on top of Facebook and content trends, you should also take advantage of every and any prime Facebook real estate you can, including using Facebook Stories. Facebook for Business found that approximately three million businesses actively advertise on Facebook. Social media is a vital asset to any business, but it’s also become a competitive playground for brands. Today I’ll be showing you seven amazing ways Facebook stories can help you to increase engagement with your followers and sales.ġ. This proves that just as Instagram stories skyrocketed over the years, we can only expect the same with Facebook stories as well. In an Ipsos survey of stories users commissioned by Facebook IQ, 62% of people said they became more interested in a brand or product after seeing it in a story. After all, around 96% of active Facebook users accessed the social media platform via mobile devices, which includes tablets or smartphones, with only 4% of Facebook active users logged in on desktop devices to use the social media platform.

We’ve all heard about Instagram stories, but Facebook stories have become the next marketing gem. If you haven’t noticed, Facebook recently acquired a new feature in 2018 that would help you to not only increase engagement but also sales. In fact, 78% of American consumers have discovered retail products to buy via Facebook. Despite new and upcoming social media apps like TikTok and Instagram’s upgraded features, Facebook still remains one of the most popular social media platforms to date, reaching 60.6% of internet users.įacebook is the go-to platform for business owners and marketers, helping them capture the audience’s attention with the highest buying power.

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